I didn't mention this yesterday when we were at the MET but there was a painting that stood out to me. Charles Demoth did a painting called Figure 5 in Gold which was an homage to the poet, William Carlos Williams. William's initials and names are seen throughout the painting as well as Charles'.

Trying to focus and relate it to the branding issue, I found that the painting itself could be used almost as a branding concept for Willaim Carlos Williams's works. The whole idea of paying homage to a friend as well as representing William's poem, The Great Figure, is a way of using design as a means of displaying respect, therefore creating an image that coincides with Williams' poems.